Introducing Blue Verified Checkmark in Gmail - Google

Blue Checkmark

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Brand Indicator

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Uses & Features

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Why it is required?

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How to Enable?

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Get it Approved

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Is it like Twitter?

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Introducing Blue Verified Checkmark in Gmail - Google

Keep Reading...

Blue Checkmark

Google announced it will display a blue checkmark next to select senders' names on Gmail to verify their identity.

Brand Indicator

The blue checkmarks will appear next to companies that have adopted Gmail's existing Brand Indicators for Message Identification (BIMI) feature.

Uses & Features

Hovering over the blue checkmark will show a blurb that says "the sender of this email has verified" that they own the domain and logo in the profile image.

Why it is required?

Google says this update will help create a better email ecosystem for everyone by increasing confidence in email sources.

How to Enable?

BIMI requires senders to use strong authentication and verify their brand logo to display a brand logo as an avatar in emails.

Get it Approved

Users will now see a checkmark icon for senders that have adopted the BIMI feature, helping them identify messages from legitimate senders versus impersonators.

Is it like Twitter?

Verification checkmarks are not just a Twitter like, as many other digital platforms have some form of verification, and Google's update is aimed at improving email security.

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